WHO Implementation guide on food and drink taxation to promote healthy diets
This WHO guide is designed to support health and finance ministries in the growing number of countries that are exploring the use of fiscal measures to promote population health. Price and tax measures on products with a bearing on premature deaths from noncommunicable diseases can be effective and important means to promote healthy diets.
Creative direction, Graphic design, with the World Health Organization
“There are many domains in which governments can intervene to make healthier eating the easy option.”
— World Health Organization, Geneva
“This document provides orientation to WHO Member States that are considering the introduction of food taxes. It provides guidance on every step from establishing the overall objective through to monitoring and evaluation.”